A famous museum taking action to improve the employability of young people. Stimulating creativity, teaching new skills and approaching the worlds of art and design from a professional perspective. In "Create!", the Victoria & Albert Museum has developed an innovative scheme for participants aged 16 to 24, comprising a programme of workshops, classes and festivals designed to showcase and explore the museum’s collections and exhibitions.
"Create!" is steered by its own dedicated group of volunteers: CreateVoice. The group comprises forty volunteers, who meet once a month at the museum to launch new initiatives. Supported by the V&A, the group offers guided tours, organises talks with professionals (designers, photographers, artists and curators), carries out research related to the museum’s collections, and explores new ways of putting young people in touch with culture industry professionals. Volunteers also share their experiences via a dedicated blog.
In 2016, the V&A organised a free event, "Making it: Careers in Art and Design", aimed at young people aged 16-24 considering a career in the creative industries. Over 2,800 participants signed up to a day of activities that included talks, demonstrations, individual advice, workshops and more.
"Create!" is an exclusively volunteer-run programme that complements the museum’s school outreach activities. Participants are encouraged to develop their own independent approach to learning. In this way, the museum serves as a veritable gateway to the professions of the decorative arts, from design to fashion. A programme echoing the values of the Fondation d’entreprise Hermès, which has been providing support since 2013.